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Who?
CONNECT is a premier innovation company accelerator in San Diego that creates and scales great companies in the technology and life sciences sectors. CONNECT has assisted in the formation and development of more than 3,000 companies since 1985.
Why?
Needing a solution that would help its small staff increase their efficiency, CONNECT was looking for an event management and digital marketing platform that was easy-to-use, that could manage various events and market events to the right audience.
What?
CONNECT was able to go from a majority of attendees registering over the phone, to 95% of registrations completed through etouches’ registration module, which allows staff to use their energy and talents on the actual event production and execution.
CONNECT is also utilizing etouches' mobile check-in feature for a better onsite experience, as well as the seamless integration between etouches and Salesforce.
“The integration between etouches and Salesforce has been lifesaving for us,” says Claire Bula, senior director of marketing & communications. “Now we know instantly who received which emails and what program they registered for, which makes our membership and business development team very happy.”
Read the full CONNECT success story »